Björn Joachim is Managing Director of AdvInno GmbH and works as an attorney at law with a focus on intellectual property rights, especially in IP and technology transfer of any kind arising in licensing deals, M&A transactions, joint ventures, spin-offs, outsourcing deals, cooperations as well as research and development. He specialises in legal issues surrounding the digitalisation of the economy, including contract drafting and legal project advise in all technology-based areas with a particular focus on issues concercing the handling of (non-personal) data. Furthermore, Björn Joachim provides support with the improvement of IP (risk) management as well as within the scope of assessment and exploitation of intangible assets.